Initially I begin with a free 20 minute telephone consultation to ascertain what the clients requirements are.
From this it is easy to see what level they are at, where they have been, and where they want to go and what they want to achieve.
Lessons are then structured around their goals and may include any or all of the following:

Artistic goals and how to work towards achieving them.
Your performance presentation
Set structure/ performance preparation.
Song structure/arrangement
Your emotional content and commitment within your work and its meaning.
Lyric writing - what is your message?
Preparing for a studio session.
Finishing ideas
How to make a demo.
Music Industry advice.