Learn the art of crafting a story and effective online marketing through video editing

Learn how to tell a story, get more jobs and followers, and how to market your business or brand more effectively through the most impactful medium of the age: video.

Find out how to take better video, even with just your phone, how to light a scene for dramatic effect, how best to record good audio and how to select strong stock footage to tell an engaging story.

You will learn how to:

- Take your videos to the next level
- Use one of the most powerful and free video editing platforms
- Organise all your footage
- Edit your video, audio, stock photos and assets, making an exciting film or social media short-form 'reel'
- Deal with multiple camera angles for a strong energy in your story
- Make colouring choices that tell a story or make your video 'pop'
- Mix and master your audio and the soundtrack for best impact, and ensure that mainstream platforms don't make it sound 'flat'
- Add interesting titling, transitions and visual effects to keep your audience enthralled
- Add captions and subtitles to your videos, making them more effective on social media
- Finish and deliver your work to the highest standard, for each platform

The skills you can expect to get in these lessons will make you a better storyteller, helping you to:

- Craft videos as a storyteller or social media influencer
- Film an online course, teaching your skill to the world
- Advertise and drive interest to future events you're organising
- Sell yourself, your brand, product or service
- Highlight happy customers through video testimonials
- Create a visual CV leading to your dream job, or a sales pitch driving new customers to your product

Whatever you want to share with the world, you can do much more effectively through video, and can achieve results you never dreamed of. Mastering the skill of high-quality video production is valuable, giving you your very own superpower with which to reach the world, visually. It is also a very sought-after skill, giving you not just a voice, but also opening doors to many jobs.