Natalie W

I am a former journalist and bookseller, and a published author with a BA in English Literature.

For school and university pupils

First, I take a holistic view of your writing problems by listening carefully to your experience of this type of work. From this point, we then work together to make improvements to your weak points and to build on your strengths.

When it comes to curriculum texts, I will help you to think imaginatively and creatively about your responses, and to enjoy the process of presenting these thoughts in analytical form.

For corporations

Bob Dylan once said: 'Bad writing is everywhere, and it's destroying the quality of our suffering.' Bad writing can also destroy the quality of your business. The first point of remedy is to recognise common faults and poor stylistic choices. I take a lighthearted approach to this task by using examples of some of the very worst corporate jargon offenders. From here we then build to recognise more subtle points of improvement, by also thinking about rhythm, syntax, simplicity and structure.

I also scrutinise how language is used across different platforms to encourage recognition of good and bad practices.